What The Guardian users are talking about.
Discovered by clustering every The Guardian review into the 10 distinct user personas that show up most often — each one a real cluster of reviews with shared language, ratings, and pain points.
Refreshed 2d ago
The Paywall Refugee
1–2★Long-time Guardian readers and even paying subscribers who feel betrayed by aggressive paywalls, forced account creation, and ad overload that contradict the outlet's stated mission of free, independent journalism. They resent being pushed to pay for app access when the same content is freely available in a browser.
Keywords: paywall, subscribe, article limit, free in browser, account, ads
Ironically, this app actually prevents you from reading guardian articles. When installed, clicking on any guardian link will take you to the app, but the app has a paywall that kicks in after a few articles. After uninstalling the app, links open in your browser where you can re…
The Betrayed Loyal Subscriber
1–2★Long-term paying supporters who feel the Guardian has squandered a once-excellent app through misguided redesigns and broken updates, leaving them unable to access the journalism they're paying for. They are caught between genuine love for the publication's journalism and deep frustration that technical and UX regressions are actively destroying the value of their subscription.
Keywords: subscription, redesign, blank screen, personalise, crashes, layout
the disintegration of ability to edit and personalise the homepage has ruined this app's user experience. it used to be incredible. now it's just unpleasant to use having to spend time getting to the sections I wish. Whoever changed the direction of this app's user experience did…
The Broken Update Loyalist
1–2★Long-term paying subscribers who have watched a once-reliable app deteriorate through successive updates, leaving core features like crosswords and basic navigation completely broken. They feel betrayed because they are still being charged increasing subscription fees while the product has become unusable.
Keywords: crashing, error 1560, update broke, reinstall, crosswords, unusable
I've been a subscriber for years and the app used to work well. For many months now theres been a problem loading crosswords. The reply from their support service is always to reinstall the app. This is burdensome and fails to solve the problem. Given that the Guardian recently i…
The Betrayed Subscriber
1–2★Long-term paying subscribers who feel cheated by an app that locks them out, logs them out repeatedly, and demands more money despite existing payments. They experience the paywall and login failures as a personal betrayal by a publication they trusted and financially supported.
Keywords: subscriber, sign in, cancel subscription, logged out, paywall, paid for
Purchased a subscription via the App Store and was repeatedly asked to verify my subscription (which i did), but was never able to link my subscription to the app. Wrote directly to the guardian and was told my details were incorrect and there was nothing they could do. In bizarr…
The Frustrated Loyal Subscriber
3★Long-term Guardian readers and paying subscribers who deeply value the journalism but feel let down by a clunky, over-redesigned app that undermines the reading experience they once loved. They are caught between loyalty to the publication and genuine frustration with deteriorating usability, poor personalisation, and recurring bugs.
Keywords: redesign, navigation, crashing, crossword, subscribe, customisable
I was extremely unhappy with the previous version of the app, so I unsubscribed and stopped using it. This new version is better. Still not back to the functionality that it had before. Need the ability to reorder sections on the homepage to the order I want to read them.
The Frustrated Loyal Subscriber
3★Long-term Guardian readers and paying subscribers who genuinely value the journalism but are worn down by persistent app instability, especially around crosswords and core navigation. They feel let down by a product they actively support financially, and their patience is running thin.
Keywords: crashing, crossword, buggy, update, reinstall, freezing
Latest update keeps freezing, as it does with many other users. Please fix! Apart from this major issue, I love The Guardian and have read it for decades. 5 stars again once a fix is issued.
The Principled Truth-Seeker
4–5★A news-literate, globally minded reader who has actively chosen The Guardian as a trusted antidote to misinformation, corporate media bias, and propaganda, and who willingly pays a subscription as a civic act to support independent journalism. They see reading and funding The Guardian as a moral stance in a media landscape they view as compromised.
Keywords: trustworthy, independent, unbiased, misinformation, subscribe, world news
The Guardian is now one of the few news outlets that remains that is not bending to censorship or outside pressure. It promotes scientific research and facts. I used to read it for free, but now subscribe in order to support facts based news journalism.
The Quality Journalism Champion
4–5★A loyal, often long-term reader who values The Guardian as a rare beacon of independent, unbiased, and well-researched journalism in a media landscape they see as increasingly polluted by bias and misinformation. They actively subscribe and advocate for the publication as a civic duty, believing quality news is essential to democracy.
Keywords: independent, unbiased, balanced, quality journalism, subscribe, trustworthy
One of the last independent truth telling news sources. This is why they are "expensive". Democracy is not cheap. Subscribe if you are financially able.
The Loyal Quality Advocate
4–5★Long-term Guardian readers and subscribers who deeply value the publication's independent, high-quality journalism and broadly trust the app, but are frustrated by recurring technical bugs, a poor search function, and occasional UX shortcomings that undercut an otherwise excellent experience. They see themselves as active supporters of a vital institution and expect the product to match the editorial standard.
Keywords: journalism, subscribe, bugs, search, customise, reliable
I support the Guardian and pay towards using this essential news app. It does however suffer from a truly awful search function. I just tried to search for their review(s) of the movie Liquorice Pizza and got a list of recipes for pizza and articles mentioning liquorice. Just dre…
The Loyal Subscriber Worn Down by Bugs
4–5★Long-term Guardian fans and paying subscribers who genuinely love the content and journalism but are repeatedly let down by persistent, unresolved technical issues—especially around crosswords and app updates that break things that previously worked. They feel their loyalty and financial commitment entitle them to a more stable, polished experience.
Keywords: crossword, update broke, uninstall reinstall, crashes, bugs, subscriber
I really respect the guardian and am a subscriber, which gives me access to the crossword which I've been somewhat addicted to for years. But oh man! I'm sure they don't QA that section of the app at all! Many bugs have been unchanged for years, but just recently a scrolling chan…