For the teams that decide
For marketing teams
Pre-read the message before it becomes media spend.
Why
Pre-read the message before it becomes media spend.
Every line you ship is a bet. userken lets you put the variants in front of the audience you are buying against, including the part of the category that currently uses a competitor, and read the split before the flight starts.
Where it fits
In the week, not the quarter.
Briefing
Find the claim the category already believes, and the one it does not.
Creative review
Rank the options with a weighted winner and a per segment winner.
Launch
Pressure test the announcement against the segment most likely to object.
Always on
Re-run the same message test each quarter and track the drift.
Start here
The three that land first.
Message testing
Message testing
Find the sentence that does the work, and the one that quietly costs you users.
Creative testing
Creative testing
Pre-read how creative work lands with the people who have to scroll past it.
A/B/n testing
A/B and A/B/n testing
Rank options against each other instead of scoring them one at a time.
Put it in front of your team.
Early access accounts are provisioned by hand. Tell us what your team keeps arguing about and we will set you up.